Monday, July 9, 2012

LG READIES APP PLATFORM FOR TRANSACTIONS ON SMART TV'S


BOSTON -- LG is readying a commerce platform around its smart TV app ecosystem, says Matt Durgin, Director of Content, LG Electronics, in this interview with Beet.TV In this update about its content offering on Internet-connected TV's, Durgin speaks about a new upcoming crop of 3-D content offerings, the growth of the company's advertising network with YuMe and the integration with Brightcove. Durgin was a speaker at the Brightcove global customer conferennce which we covered earlier this week. Andy Plesser

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